On September 14, 2014, Genlux Magazine launched their latest issue with a star-studded and posh event at the Luxe Rodeo Drive Hotel in Beverly Hills, California. With support from Westime and Beverly Hills BMW, Genlux honored its latest cover star and first ever-male cover subject Grammy Award-winning jazz trumpeter Chris Botti.
In order to properly celebrate this milestone, the magazine joined forces with Rodeo Drive Committee and the City of Beverly Hills to block off the legendary Rodeo Drive for the evening and successfully threw one of the city's biggest events since Andrea Bocelli performed on the famous street 15 years ago.
The night featured an outstanding musical performance on the street of Rodeo Drive by Botti himself accompanied by violinist Caroline Campbell, bassist Richie Goods, and singer George Komsky—to name a few. 1,000 VIP guests including television and film personalities such as Jesse Metcalfe, Amy Paffrath, and Sadie Calvano attended the event as well.
Following the performance, guests moved to the Luxe Rodeo Drive Hotel to enjoy tacos provided by Jaliscos Mobile Taco Grill and to indulge in sinfully decadent treats from Polkadots Cupcakes. They sipped on beverages from Svedka Vodka and Monster energy drinks while dancing to old-school pop tunes courtesy of Los Angeles Deejay Company (LADJCO).
Botti was welcomed with cheers and Genlux was beyond pleased with the turnout and overall reception. The success of this event suggests great things for the magazine’s future capacity to provide all-encompassing coverage of luxury lifestyle trends.
Chris Botti is an internationally renowned jazz trumpeter widely recognized for his masterful fusion of jazz and pop music. In 2013, he won the Grammy Award for Best Pop Instrumental Album after having been nominated multiple times in both 2008 and 2010. He has had four albums reach no.1 on the Billboard Jazz chart and has performed and recorded with musical greats including Sting, Yo-Yo Ma, Barbra Streisand, and Andrea Bocelli.
As Southern California’s leading regional luxury magazine, Genlux Magazine provides focused content on fashion, beauty, and philanthropy. Having provided its readership with the latest in fashion trends, beauty tips, and and charitable news for the past ten years, Genlux has established a solid reputation as an influential style publication.
Westime is recognized as one of the world’s preeminent retail destinations for spectacular watches and jewelry. Featuring collections from only the finest international watch brands, Westime is widely understood to be a central figure in the fine watch-making industry.
The BMW Group is a household international name and is one of the most successful manufacturers of automobiles and motorcycles in the world. Operating in more than 140 countries, the group manages the BMW, MINI, Husqvarna Motorcycles, and Rolls-Royce brands.