LACOSTE L!VE, geared up to host a chic pool party, presented by HTC, in celebration of one of the most stylish music festivals in the country - the Coachella Valley Music & Arts Festival.

Music-loving tastemakers and influencers such as Katy Perry, Lea Michele, Diane Kruger, Joshua Jackson, Lauren Conrad, Teresa Palmer, Cory Monteith, Gerard Butler, Florence Welch, Shenae Grimes, Lo Bosworth, and Bijou Phillips, were invited to make a splash in the pool among green crocodile rafts, enjoy a cocktail, or just lounge in the desert sun. Guests were re-fueled by delicious gourmet treats from the famous “The Slice Truck” and “Don Chow Tacos” food trucks from LA or cooled down with FIJI Water Shaved Ice and Patrón Tequila popsicles. They also enjoyed performances by DJs, as well as special guest appearances by Elijah Wood and Nigel Godrich of Radiohead.

LACOSTE and HTC also featured additional activities such as Giant Twister, speed boat racing, Superbooth fun, panoramic photos by TourWrist, a phone charging station, and more. The most highly anticipated feature was the launch of the high-tech LACOSTE L!VE Pop-Up shop, which provided guests with an exclusive shopping experience at a special VIP discount. The pop-up supported the efforts of The Voice Project, donating 10% of all proceeds to the foundation.